Matching service recovery solutions to customer recovery preferences
Doan T. Nguyen, Janet R. McColl-Kennedy and Tracey S. Dagger
| Year of publication: |
2012
|
|---|---|
| Authors: | Nguyen, Doan T. ; McColl-Kennedy, Janet R. ; Dagger, Tracey S. |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 46.2012, 9, p. 1171-1194
|
| Subject: | Beziehungsmarketing | Relationship marketing | Beschwerdemanagement | Complaint management | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Empirische Methode | Empirical method | Multivariate Analyse | Multivariate analysis |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009661665