Materialism, fashion involvement, fashion innovativeness and use innovativeness : exploring direct and indirect relationships
Year of publication: |
August 2018
|
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Authors: | Gautam, Vikas ; Sharma, Vikram |
Published in: |
Theoretical economics letters. - Irvine, Calif. : Scientific Research, ISSN 2162-2078, ZDB-ID 2657454-8. - Vol. 8.2018, 11, p. 2444-2459
|
Subject: | Materialism | Fashion Involvement | Fashion Innovativeness | Use Innovativeness | Confirmatory Factor Analysis | Structural Equation Modeling | Mediation Analysis | Mode | Fashion | Innovation | Konsumentenverhalten | Consumer behaviour | Bekleidungsindustrie | Clothing industry | Innovationsmanagement | Innovation management | Strukturgleichungsmodell | Structural equation model | Faktorenanalyse | Factor analysis |
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