Mathematical models and methods in marketing
ed. by Frank M. Bass; Robert D. Buzzell; Mark R. Greene; William Lazer; Edgar A. Pessemier; Donald L. Shawver; Abraham Shuchman; Chris A. Theodore; George W. Wilson
| Year of publication: |
1961
|
|---|---|
| Authors: | Bass, Frank M. ; Buzzell, Robert D. ; Greene, Mark R. ; Lazer, William ; Pessemier, Edgar A. ; Shawver, Donald L. ; Shuchman, Abraham ; Theodore, Chris A. ; Wilson, George W. |
| Publisher: |
Homewood, Ill. : Irwin |
| Subject: | Absatztechnik | Marktpsychologie | Werbungsbetrieb | Betriebsmaterialwirtschaft | Optionspreistheorie | Option pricing theory | Finanzmathematik | Mathematical finance | Marketing | Mathematik | Mathematics | Mathematische Optimierung | Mathematical programming | USA | United States | Theorie | Theory |
| Extent: | XI, 545 S. graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003198470