Maximizing lead generation : the complete guide for B2B marketers
Ruth P. Stevens
| Year of publication: |
c 2012
|
|---|---|
| Authors: | Stevens, Ruth P. |
| Publisher: |
Indianapolis, Ind. : Que Publ. |
| Subject: | B-to-B-Marketing | Business-to-business marketing | Marketingmanagement | Marketing management | Direktmarketing | Direct marketing | IT-gestütztes Marketing | Computer-assisted marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | VI, 206 S. Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Erscheinungsjahr in Vorlageform:c 2012 |
| ISBN: | 0-7897-4114-8 ; 978-0-7897-4114-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009243988