Hi, may AI help you? : an analysis of the barriers impeding the implementation and use of artificial intelligence-enabled virtual assistants in retail
Year of publication: |
2023
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Authors: | Kamoonpuri, Sana Zehra ; Sengar, Anita |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 72.2023, p. 1-13
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Subject: | AI | Virtual assistants | Conversional agents | Chatbots | Fuzzy AHP | Adoption | Fuzzy-Set-Theorie | Fuzzy sets | Künstliche Intelligenz | Artificial intelligence | Virtuelle Organisation | Virtual organization | AHP-Verfahren | AHP approach | Einzelhandel | Retail trade | Agentenbasierte Modellierung | Agent-based modeling |
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