Me, myself, and my choices : the influence of private self-awareness on choice
Caroline Goukens, Siegfried Dewitte, and Luk Warlop
| Year of publication: |
2009
|
|---|---|
| Authors: | Goukens, Caroline ; Dewitte, Siegfried ; Warlop, Luk |
| Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 46.2009, 5, p. 682-692
|
| Subject: | Rationalität | Rationality | Verhaltensökonomik | Behavioral economics | Konsumentenverhalten | Consumer behaviour | Entscheidung unter Unsicherheit | Decision under uncertainty |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003896364