Measurements of Response to Generic Promotion of Food Products: Seminar Proceedings
Year of publication: |
1973-10
|
---|---|
Authors: | Henderson, Peter ; Banks, Seymour ; Myers, Lester H. ; Hochman, Eithan ; Hochman, Oded ; Ward, Ronald W. ; Eiler, Doyle A. ; Forker, Olan D. ; Branson, Robert E. |
Institutions: | Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics |
Subject: | Food Consumption/Nutrition/Food Safety | Marketing |
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