Measuring and evaluating public relations activities
American Management Association, General Management Division
| Year of publication: |
1968
|
|---|---|
| Institutions: | American Management Association, General Management Division (contributor) |
| Publisher: |
New York |
| Subject: | Meinungspflege | Betriebswirtschaftliche Bewertung | Öffentlichkeitsarbeit | Public relations | Bewertung | Evaluation | Messung | Measurement |
| Published items: |
7 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | 30 S. 4° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002044393