Measuring and managing franchisee satisfaction: a study of academic franchising
| Year of publication: |
2008
|
|---|---|
| Authors: | Abdullah, Firdaus ; Alwi, Mohd Rashidee ; Lee, Nagarajah ; Ho, Voon Boo |
| Published in: |
Journal of modelling in management. - Bradford : Emerald, ISSN 1746-5664, ZDB-ID 2258349X. - Vol. 3.2008, 2, p. 182
|