Measuring Customer Churn and Interconnectedness
Year of publication: |
2020
|
---|---|
Authors: | Baker, Scott |
Other Persons: | Baugh, Brian (contributor) ; Sammon, Marco (contributor) |
Publisher: |
[2020]: [S.l.] : SSRN |
Subject: | Beziehungsmarketing | Relationship marketing | Messung | Measurement | Konsumentenverhalten | Consumer behaviour | Kundenwert | Customer value |
Extent: | 1 Online-Ressource (56 p) |
---|---|
Series: | NBER Working Paper ; No. w27707 |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments August 2020 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Measuring customer value in commercial experiences
Eriksson, Maria, (2018)
-
Mohan Raj, Prasanna, (2019)
-
Mohan Raj, Prasanna, (2019)
- More ...
-
Customer churn and intangible capital
Baker, Scott, (2023)
-
Income fluctuations and firm choice
Baker, Scott, (2019)
-
Income fluctuations and firm choice
Baker, Scott, (2021)
- More ...