Measuring customer experience in service : a systematic review
Year of publication: |
2019
|
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Authors: | Bueno, Eduardo Veiga ; Weber, Tiziana Brenner Beauchamp ; Bomfim, Emerson Luiz ; Kato, Heitor T. |
Published in: |
The service industries journal. - London : Frank Cass, ISSN 1743-9507, ZDB-ID 2067915-4. - Vol. 39.2019, 11/12, p. 779-798
|
Subject: | Customer experience | marketing | measurement | service | 客户体验;服务;测量;营销 | Beziehungsmarketing | Relationship marketing | Messung | Measurement | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsmarketing | Services marketing | Konsumentenverhalten | Consumer behaviour | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Dienstleistung | Services |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Zusammenfassung in chinesischer Sprache |
Other identifiers: | 10.1080/02642069.2018.1561873 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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