Measuring price fairness and its impact on consumers' trust and switching intentions in microfinance institutions
Nathan Chubaka Mushagalusa, Eddy Balemba Kanyurhi, Deogratias Bugandwa Mungu Akonkwa, Patrick Murhula Cubaka
| Year of publication: |
2022
|
|---|---|
| Authors: | Mushagalusa, Nathan Chubaka ; Kanyurhi, Eddy Balemba ; Akonkwa, Déogratias Bugandwa Mungu ; Cubaka, Patrick Murhula |
| Published in: |
Journal of financial services marketing. - London : Stewart Publ., ISSN 1479-1846, ZDB-ID 2031792-X. - Vol. 27.2022, 2, p. 111-135
|
| Subject: | Bukavu | DR Congo | Interest rates in microfinance | Measurement scale | Microfinance | Price fairness | Switching intention | Trust | Mikrofinanzierung | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Zins | Interest rate | Messung | Measurement | Gerechtigkeit | Justice |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41264-021-00102-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013270401