Media richness, user trust, and perceptions of corporate social responsibility : an experimental investigation of visual web site disclosures
Year of publication: |
2009
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Authors: | Cho, Charles H. ; Phillips, Jillian R. ; Hageman, Amy M. ; Patten, Dennis M. |
Published in: |
Accounting, auditing & accountability journal. - Bingley : Emerald Group Publishing Limited, ISSN 0951-3574, ZDB-ID 1057922-9. - Vol. 22.2009, 6, p. 933-952
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Subject: | Corporate Social Responsibility | Corporate social responsibility | Website | Vertrauen | Confidence | Wahrnehmung | Perception | Experiment | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Öffentlichkeitsarbeit | Public relations |
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