Merger and acquisition strategies : how to create value

Part I how to make M&As perform successfully: rationales and models -- 1. Basic terminology, concepts and types of M&As -- 2. Data and empirical evidence on M&A performance -- 3. Making M&As create value: an analytical model for evaluating M&As -- 4. Identifying the opportunities for successful M&As -- 5. Horizontal M&As -- 6. Vertical M&As -- 7. Diversified M&As -- 8. Financing M&As and effects on merger value -- 9. Organizational structures and procedures for implementing merger -- 10. Conclusions: how to make M&As successful -- Part II three emblematic cases of successful M&As -- 11. The M&A strategies of L'oréal -- 12. The M&A strategies of Campari -- 13. The M&A strategies of Luxottica.