Messages from the spiral of silence: Developing more accurate marketing information in a more uncertain political climate
| Year of publication: |
1995
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|---|---|
| Authors: | Sparrow, Nick ; Turner, John |
| Published in: |
Journal of the Market Research Society : JMRS. - London : Soc., ISSN 0025-3618, ZDB-ID 830185. - Vol. 37.1995, 4, p. 357-384
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