Micro-Level Product-Market Dynamics: Shared Knowledge and Its Relationship to Market Development
| Year of publication: |
2005
|
|---|---|
| Authors: | Rosa, José Antonio ; Spanjol, Jelena |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 33.2005, 2, p. 197-216
|