Mining consumer minds : downstream consequences of host motivations for home-sharing platforms
Jaeyeon (Jae) Chung, Gita Venkataramani Johar, Yanyan Li, Oded Netzer, Matthew Pearson
| Year of publication: |
2022
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| Authors: | Chung, Jaeyeon ; Johar, Gita Venkataramani ; Li, Yanyan ; Netzer, Oded ; Pearson, Matthew |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary journal. - Oxford : Oxford Univ. Press, ISSN 1537-5277, ZDB-ID 2063374-9. - Vol. 48.2022, 5, p. 817-838
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| Subject: | motivation | sharing economy | text mining | customer engagement | customer lifetime value | Airbnb | Konsumentenverhalten | Consumer behaviour | Kundenwert | Customer value | Beziehungsmarketing | Relationship marketing | Bergbau | Mining | Motivation | Share Economy | Sharing economy | Kundenintegration | Customer integration | Social Web | Social web | Digitale Plattform | Digital platform |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1093/jcr/ucab034 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012877735