Mission based marketing : positioning your not-for-profit in an increasingly competitive world
Peter C. Brinckerhoff
| Year of publication: |
2010 ; 3. ed.
|
|---|---|
| Authors: | Brinckerhoff, Peter C. |
| Publisher: |
Hoboken, NJ : Wiley |
| Subject: | Nonprofit-Organisation | Nonprofit-Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIII, 242 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-470-60218-8 |
| Source: |
Persistent link: https://www.econbiz.de/10008735328