Mobile marketing practices
Gonca Telli Yamamoto
| Year of publication: |
2012
|
|---|---|
| Authors: | Telli Yamamoto, Gonca |
| Published in: |
E-marketing ; Vol. 1. - Hershey, PA : Business Science Reference. - 2012, p. 16-30
|
| Subject: | Telekommunikationssektor | Telecommunications industry | Mobilkommunikation | Mobile communications | Marketingmanagement | Marketing management | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009573712