Modeling patronage shift to a new entrant for predicting disproportionate losses for incumbent outlets
Year of publication: |
2012
|
---|---|
Authors: | Jun, Duk Bin ; Kim, Jungki ; Park, Myoung Hwan ; Cha, Kyoung Cheon |
Published in: |
International journal of forecasting. - Amsterdam [u.a.] : Elsevier, ISSN 0169-2070, ZDB-ID 283943-X. - Vol. 28.2012, 3, p. 660-674
|
Subject: | Markteintritt | Market entry | Prognoseverfahren | Forecasting model | Theorie | Theory |
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