Modelling bank customer behaviour using feature engineering and classification techniques
| Year of publication: |
2023
|
|---|---|
| Authors: | Abedin, Mohammad Zoynul ; Hájek, Petr ; Sharif, Taimur ; Satu, Md. Shahriare ; Khan, Md. Imran |
| Published in: |
Research in international business and finance. - Amsterdam [u.a.] : Elsevier, ISSN 0275-5319, ZDB-ID 424514-3. - Vol. 65.2023, p. 1-16
|
| Subject: | Classification techniques | Customer behaviour | Data mining | Feature selection | Feature transformation | Data Mining | Konsumentenverhalten | Consumer behaviour | Klassifikation | Classification | Beziehungsmarketing | Relationship marketing |
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