Modelling the new product development process : the value of a product development process model approach, as a means for business survival in the 21st century
Jonathan D. Owens
| Year of publication: |
2009
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|---|---|
| Authors: | Owens, Jonathan D. |
| Published in: |
Handbook of research on knowledge-intensive organizations. - Hershey, Pa. [u.a.] : Information Science Reference, ISBN 978-1-60566-176-6. - 2009, p. 208-227
|
| Subject: | Innovationsmanagement | Innovation management | Innovation | Produktgestaltung | Product design | Strategisches Management | Strategic management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003964265