Models and optimal designs for conjoint choice experiments including a no-choice option
| Year of publication: |
2008
|
|---|---|
| Authors: | Vermeulen, Bart ; Goos, Peter ; Vandebroek, Martina |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 25.2008, 2, p. 94-103
|
| Subject: | Conjoint-Analyse | Conjoint analysis | Logit-Modell | Logit model | Experimentelle Ökonomik | Experimental economics | Statistische Methode | Statistical method | Vergleich | Comparison | Bayes-Statistik | Bayesian inference |
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