Monopoly versioning of information goods when consumers have group tastes
Xueqi (David) Wei; Barrie R. Nault
| Year of publication: |
2014
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|---|---|
| Authors: | Wei, Xueqi ; Nault, Barrie R. |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 23.2014, 6, p. 1067-1081
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| Subject: | information goods | market segmentation | product differentiation | versioning strategies | pricing strategies | Preismanagement | Pricing strategy | Theorie | Theory | Monopol | Monopoly | Produktdifferenzierung | Product differentiation | Konsumentenverhalten | Consumer behaviour | Marktsegmentierung | Market segmentation | Preisdifferenzierung | Price discrimination | Informationsdienstleistung | Information services |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010382545