More than just a utensil: The influence of drinking straw size on perceived consumption
Year of publication: |
2013
|
---|---|
Authors: | Lin, Hung-Ming ; Lo, Hui-Yi ; Liao, Yu-Sung |
Published in: |
Marketing Letters. - Springer. - Vol. 24.2013, 4, p. 381-386
|
Publisher: |
Springer |
Subject: | Straw size | Sip size | Perceived consumption |
-
More than just a utensil : the influence of drinking straw size on perceived consumption
Lin, Hung-min, (2013)
- More ...
-
More than just a utensil : the influence of drinking straw size on perceived consumption
Lin, Hung-min, (2013)
-
Does container weight influence judgments of volume?
Lin, Hung-ming, (2013)
-
Quick response codes around us : personality traits, attitudes toward innovation, and acceptance
Lo, Hui-yi, (2014)
- More ...