More than skin-deep : the influence of presence dimensions on purchase intentions in augmented reality shopping
Virginie Lavoye, Anssi Tarkiainen, Jenni Sipilä, Joel Mero
| Year of publication: |
2023
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|---|---|
| Authors: | Lavoye, Virginie ; Tarkiainen, Anssi ; Sipilä, Jenni ; Mero, Joel |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 169.2023, p. 1-12
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| Subject: | Augmented reality | Purchase intentions | Self-presence | Social presence | Spatial presence | Virtual try-on | Konsumentenverhalten | Consumer behaviour | Virtuelle Realität | Virtual reality | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2023.114247 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014468556