More than words : on the importance of picture ; text congruence in the online environment
Thomas J. L. van Rompay, Peter W. de Vries and Xaviera G. van Venrooij
| Year of publication: |
2010
|
|---|---|
| Authors: | Rompay, Thomas J. L. van ; Vries, Peter W. de ; Venrooij, Xaviera G. van |
| Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - Thousand Oaks, CA : SAGE Publishing, ISSN 1094-9968, ZDB-ID 1424950-9. - Vol. 24.2010, 1, p. 22-30
|
| Subject: | Electronic Commerce | E-commerce | Website | Hotellerie | Hotel industry | Niederlande | Netherlands |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003958497