Motives for purchase decision-making : combining attribution and functional approaches
Paula J. Haynes and Marilyn M. Helms
| Year of publication: |
1991
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|---|---|
| Authors: | Haynes, Paula J. |
| Other Persons: | Helms, Marilyn M. (contributor) |
| Published in: |
Journal of consumer studies and home economics. - Oxford [u.a.] : Blackwell, ISSN 0309-3891, ZDB-ID 83050-1. - Vol. 15.1991, 1, p. 23-31
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| Subject: | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001111830