Multi-product growth models
Robert A. Peterson; Vijay Mahajan
| Year of publication: |
1978
|
|---|---|
| Authors: | Peterson, Robert A. ; Mahajan, Vijay |
| Published in: |
Research in marketing : an annual compilation of research. - Greenwich, Conn. : Jai Press, ISSN 0191-3026, ZDB-ID 244150-0. - 1978, p. 201-231
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| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002663695