Multi-product pricing : a discrete choice model based on Markov Chain Choice Model combined with reservation prices
| Year of publication: |
2023
|
|---|---|
| Authors: | Sprenkels, Laura ; Atan, Zümbül ; Adan, Ivo |
| Published in: |
Operations research letters. - Amsterdam [u.a.] : Elsevier, ISSN 0167-6377, ZDB-ID 720735-9. - Vol. 51.2023, 6, p. 651-658
|
| Subject: | Customer choice model | Discrete choice model | Markov Chain Choice Model | Multi-product pricing | Reservation prices | Diskrete Entscheidung | Discrete choice | Markov-Kette | Markov chain | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Logit-Modell | Logit model |
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