My money-my problem : how fear-of-missing-out appeals can hinder sustainable investment decisions
Year of publication: |
2024
|
---|---|
Authors: | Meyer, Jan-Hinrich ; Friederich, Felix ; Matute, Jorge ; Schwarz, Michelle |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 41.2024, 11, p. 2677-2694
|
Subject: | congruence | fear-of-missing-out | green cryptocurrency | influencer marketing | Sustainability | Nachhaltige Kapitalanlage | Sustainable investment | Nachhaltige Entwicklung | Sustainable development | Nachhaltigkeit | Virtuelle Währung | Virtual currency | Investitionsentscheidung | Investment decision |
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