Necessary evil : a strategy to manage dysfunctional customer behavior
Yu-Shan (Sandy) Huang, Xiang Fang and Ruping Liu
| Year of publication: |
2022
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|---|---|
| Authors: | Huang, Yu-Shan ; Fang, Xiang ; Liu, Ruping |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 36.2022, 5, p. 741-753
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| Subject: | Deontic justice | Distributive justice | Dysfunctional customer behavior | Interactional justice | Necessary evil | Positive word of mouth | Procedural justice | Gerechtigkeit | Justice | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Verteilungsgerechtigkeit | Verhalten in Organisationen | Organizational behaviour | Rawls-Gerechtigkeitstheorie | Rawls's theory of justice | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JSM-07-2020-0317 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013407597