Need for cognition as a predictor of store brand preferences
Sigal Tifferet; Ram Herstein
| Year of publication: |
2012
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|---|---|
| Authors: | Tifferet, Sigal ; Herstein, Ram |
| Published in: |
EuroMed journal of business. - Bingley : Emerald, ISSN 1450-2194, ZDB-ID 25092054. - Vol. 7.2012, 1, p. 54-65
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| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010005286