Need for uniqueness and word of mouth in disruptive innovation adoption : the context of self-quantification
Zhenzhen Zhao, Marie Haikel-Elsabeh, Patricia Baudier, Damien Renard, and Alexander Brem
| Year of publication: |
2023
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|---|---|
| Authors: | Zhao, Zhenzhen ; Haikel-Elsabeh, Marie ; Baudier, Patricia ; Renard, Damien ; Brem, Alexander |
| Published in: |
IEEE transactions on engineering management : EM. - New York, NY : IEEE, ISSN 0018-9391, ZDB-ID 160438-7. - Vol. 70.2023, 6, p. 2006-2016
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| Subject: | Appraisal | Consumer value | disruptive innovation | Disruptive innovation | Disruptive technologies | Emotional responses | Internet of Things | Mouth | Smart glasses | smart object | Technological innovation | uniqueness | word of mouth | Virales Marketing | Viral marketing | Innovation | Innovationsdiffusion | Innovation diffusion | Disruptive Innovation | Konsumentenverhalten | Consumer behaviour | Innovationsmanagement | Innovation management | Technischer Fortschritt | Technological change | Produktentwicklung | New product development | Innovationsakzeptanz | Innovation adoption | Internet der Dinge | Internet of things |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1109/TEM.2021.3067639 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014313905