Negative effects of ambient scents on consumers' skepticism about retailer's motives
Renaud Lunardo
| Year of publication: |
2012
|
|---|---|
| Authors: | Lunardo, Renaud |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 19.2012, 2, p. 179-185
|
| Subject: | Handelsmarketing | Retail marketing | Einzelhandel | Retail trade | Ladengestaltung | Store design | Aromastoff | Flavour | Konsumentenverhalten | Consumer behaviour | Frankreich | France |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009522457