Network advantage : how to unlock value from your alliances and partnerships
by Henrich Greve, Tim Rowley and Andrew Shipilov
| Year of publication: |
c 2014
|
|---|---|
| Authors: | Greve, Henrich R. ; Rowley, Timothy J. ; Shipilov, Andrew |
| Publisher: |
San Francisco, Calif. : Jossey-Bass |
| Subject: | Unternehmensnetzwerk | Business network | Wettbewerbsvorteil | Competitive advantage |
| Description of contents: | Table of Contents [gbv.de] ; Description [catalogimages.wiley.com] |
| Extent: | XVI, 304 S. graph. Darst., Kt. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Includes index Machine generated contents note: Acknowledgments ix Preface xi Introduction All Roads Lead to London 1 Chapter 1 Network Advantage: Making the Stealth Bomber 23 Chapter 2 Comparing Network Advantage: Sony versus Samsung 49 Chapter 3 The First-Degree Perspective: Strengthening the Foundation of Network Advantage 73 Chapter 4 The Second-Degree Perspective: Understanding the Alliance Portfolio Configurations that Deliver Network Advantage 91 Chapter 5 Evaluating and Changing Your Alliance Portfolio Configuration 117 Chapter 6 The Third-Degree Perspective: Achieving the Status Advantage 143 Chapter 7 Assessing and Increasing Your Status: Extracting Energy from Waves 171 Chapter 8 Maximizing Network Advantage: Designing Your Alliance Portfolio Strategy 189 Chapter 9 Recognizing Patterns: Two Alliance Portfolio-Building Styles 207 Chapter 10 Management Practices to Sustain Network Advantage 225 Appendix One About Our Research 249 Appendix Two The Toolbox 257 Appendix Three Directory of Company Names 289 Glossary 291 Index 295 Machine generated contents note: Acknowledgments ix Preface xi Introduction All Roads Lead to London 1 Chapter 1 Network Advantage: Making the Stealth Bomber 23 Chapter 2 Comparing Network Advantage: Sony versus Samsung 49 Chapter 3 The First-Degree Perspective: Strengthening the Foundation of Network Advantage 73 Chapter 4 The Second-Degree Perspective: Understanding the Alliance Portfolio Configurations that Deliver Network Advantage 91 Chapter 5 Evaluating and Changing Your Alliance Portfolio Configuration 117 Chapter 6 The Third-Degree Perspective: Achieving the Status Advantage 143 Chapter 7 Assessing and Increasing Your Status: Extracting Energy from Waves 171 Chapter 8 Maximizing Network Advantage: Designing Your Alliance Portfolio Strategy 189 Chapter 9 Recognizing Patterns: Two Alliance Portfolio-Building Styles 207 Chapter 10 Management Practices to Sustain Network Advantage 225 Appendix One About Our Research 249 Appendix Two The Toolbox 257 Appendix Three Directory of Company Names 289 Glossary 291 Index 295 . |
| ISBN: | 978-1-118-56145-4 ; 1-118-56145-7 ; 978-1-118-56138-6 ; 978-1-118-56140-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010234057