Network characteristics and the value of collaborative user-generated content
Year of publication: |
2012
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Authors: | Ransbotham, Sam ; Kane, Gerald C. ; Lurie, Nicholas H. |
Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 31.2012, 3, p. 387-405
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Subject: | user-generated content | information value | wiki | social network analysis | Soziales Netzwerk | Social network | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | Informationswert | Information value | Unternehmensnetzwerk | Business network | Content Management | Content management |
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