Network picturing : an action research study of strategizing in business networks
Year of publication: |
November 2016
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Authors: | Abrahamsen, Morten H. ; Henneberg, Stephan ; Huemer, Lars ; Naudé, Peter |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 59.2016, p. 107-119
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Subject: | Business networks | Action research | Network pictures | Strategy | Decision-making | Business relationships | Unternehmensnetzwerk | Business network | Aktionsforschung | Lieferantenmanagement | Supplier relationship management | Strategisches Management | Strategic management | Soziales Netzwerk | Social network |
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