Neuromanagement decision-making and cognitive algorithmic processes in the technological adoption of mobile commerce apps
Year of publication: |
2021
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Authors: | Andronie, Mihai ; Lazaroiu, Gheorghe ; Ștefănescu, Roxana ; Ionescu, Luminița ; Cocoşatu, Mădălina |
Published in: |
Oeconomia Copernicana. - Olsztyn, Poland : Institute of Economic Research, ISSN 2353-1827, ZDB-ID 2754520-9. - Vol. 12.2021, 4, p. 1033-1062
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Subject: | mobile shopping app | mobile commerce platform | mobile payment service | Internet-enabled consumer device | consumer technological adoption | Mobile Business | Mobile business | Konsumentenverhalten | Consumer behaviour | Elektronisches Zahlungsmittel | Electronic payment | Innovationsakzeptanz | Innovation adoption | Mobile Anwendung | Mobile application | Innovationsdiffusion | Innovation diffusion | Mobilkommunikation | Mobile communications | Online-Handel | Online retailing | Mobiltelefon | Mobile phone |
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