A new information lens : the self-concept and exchange context as a means to understand information sensitivity of anonymous and personal identifying information
Year of publication: |
May 2018
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Authors: | Markos, Ereni ; Labrecque, Lauren I. ; Milne, George R. |
Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - Thousand Oaks, CA : SAGE Publishing, ISSN 1094-9968, ZDB-ID 1424950-9. - Vol. 42.2018, p. 46-62
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Subject: | Sensitive information | Personally identifiable information (PII) | Anonymous information | Self-concept | Private/public self | Consumer privacy | Digital privacy | Datenschutz | Data protection | Konsumentenverhalten | Consumer behaviour | Informationsökonomik | Economics of information | Persönlichkeitspsychologie | Personality psychology | Information | Informationsverbreitung | Information dissemination | Informationsverhalten | Information behaviour | Asymmetrische Information | Asymmetric information |
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