New-product forecasting : models and applications
ed. by Yoram Wind ...
| Year of publication: |
1981
|
|---|---|
| Other Persons: | Wind, Yoram (ed.) ; Mahajan, Vijay (contributor) ; cardozo, Richard N. (contributor) |
| Publisher: |
Lexington, Mass. : Lexington Books |
| Subject: | Innovation | Produktgestaltung | Marktforschung | Prognoseverfahren | Forecasting model | Theorie | Theory | Produktinnovation | Verkauf | Prognose | Mathematisches Modell | Marketing | Produktplanung | Neues Produkt |
| Published items: |
21 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | X, 564 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Notes: | Includes bibliographies and index 22 Beiträge |
| ISBN: | 0-669-04102-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013502063