New product preannouncements and shareholder value : don't make promises you can't keep ; report No. 06-116
Alina Sorescu, Venkatesh Shankar, and Tarun Kushwaha
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2006
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| Authors: | Sorescu, Alina ; Shankar, Venkatesh ; Kushwaha, Tarun |
| Published in: |
MSI reports : working paper series. - Cambridge, Mass, ISSN 1545-505X, ZDB-ID 21271744. - 2006, 3, p. 23-48
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| Type of publication: | Article |
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| Language: | English |
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Persistent link: https://www.econbiz.de/10009893469