New retail marketing strategy combining virtual reality and 5G mobile communication
Xing Zhang
| Year of publication: |
2021
|
|---|---|
| Authors: | Zhang, Xing |
| Published in: |
Inventi impact: retailing & consumer services. - Bhopal : Inventi Journals, ISSN 2249-099X, ZDB-ID 2821954-5. - 2021, 3, p. 150-163
|
| Subject: | Mobilkommunikation | Mobile communications | Virtuelle Realität | Virtual reality | Einzelhandel | Retail trade | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012696521