New service development : insights from an explorative study into the Turkish retail banking sector
Sena Ozdemir; Paul Trott; Andreas Hoecht
| Year of publication: |
2007
|
|---|---|
| Authors: | Ozdemir, Sena ; Trott, Paul ; Hoecht, Andreas |
| Published in: |
Innovation: organization & management : IOM. - Abingdon, Oxon : Taylor & Francis, ISSN 1447-9338, ZDB-ID 2176456-6. - Vol. 9.2007, 3/4, p. 276-291
|
| Subject: | Electronic Banking | Electronic banking | Innovation | Privatkundengeschäft | Personal banking | Türkei | Turkey |
| Extent: | Ill. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003629540