Nine-ending prices and consumer's behavior : a field study in a restaurant
Nicolas Guéguen; Céline Jacob; Patrick Legoherel; Paul NGobo
| Year of publication: |
2009
|
|---|---|
| Authors: | Guéguen, Nicolas ; Jacob, Céline ; Legoherel, Patrick ; Ngobo, Paul |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 28.2009, 1, p. 170-172
|
| Subject: | Gastronomie | Restaurant industry | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Frankreich | France |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003799067