Nonsampling vs sampling errors in survey research
Henry Assael and John Keon
| Year of publication: |
2007
|
|---|---|
| Authors: | Assael, Henry ; Keon, John |
| Published in: |
Fundamentals of marketing research ; Vol. 1. - Los Angeles, Calif. [u.a.] : SAGE. - 2007, p. 206-221
|
| Subject: | Marktforschung | Market research | Erhebungstechnik | Data collection method | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003538857