Nosenography : how smell constitutes meaning, identity and temporal experience in spatial assemblages
Year of publication: |
June 2018
|
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Authors: | Canniford, Robin ; Riach, Kathleen ; Hill, Tim |
Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 2201540-1. - Vol. 18.2018, 2, p. 234-248
|
Subject: | Embodiment | ethnography | identity | NRT | research methods | smell | sensory marketing | Konsumentenverhalten | Consumer behaviour | Persönlichkeitspsychologie | Personality psychology | Marktforschung | Market research | Wissenschaftliche Methode | Scientific method | Ethnologie | Ethnology | Wahrnehmung | Perception | Unternehmenskultur | Corporate culture |
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