Number 2 - Preventing or fixing a problem: A marketing manager's dilemma revisited
| Year of publication: |
2001
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|---|---|
| Authors: | Choong, Peggy |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 15.2001, 2-3, p. 99-112
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