Numerical or verbal Information : the effect of comparative information in social comparison on prosocial behavior
Year of publication: |
2021
|
---|---|
Authors: | Ye, Jun ; Zhou, Kun ; Chen, Rui |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 124.2021, p. 198-211
|
Subject: | Numerical information | Perceived discrepancy | Prosocial behavior | Social comparison | Verbal information | Soziales Verhalten | Social behaviour | Experiment | Informationsökonomik | Economics of information |
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