Extent: | x, 309 p ill 24 cm |
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Type of publication: | Book / Working Paper
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Language: | English |
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Notes: | Includes bibliographical references (p. [297]-302) and index |
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ISBN: | 0-471-85325-9 |
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Classification: | Marketing |
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Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001430355